WHO:
Easydive is a well-known Italian company manufacturing underwater housing for photography and videography. Having more than some common ground, we sometimes share knowledge in selected projects and work together on technical improvements.
Easydive is a well-known Italian company manufacturing underwater housing for photography and videography. Having more than some common ground, we sometimes share knowledge in selected projects and work together on technical improvements.
Distinctive features across Easydive lines of product is a unique 'universal housing approach' that actually defined the company identity since the beginning.
WHAT:
A series of pictures were needed to renovate Easydive on line shop.
The idea was to create some photographs serving the tech descriptions pages for the shop (onto a typically seamless white background) , while some other stills would have presented the products in a more gritty and wet look.
HOW:
In order to present the main line of products into a polished and pristine way, I paid some good attention to the product positioning and set a lighting diagram that could nicely serve the series with remarkable consistency.
STYLE:
For the 'black option' set up, I worked with water drops and created a reflection in post.
For the 'black option' set up, I worked with water drops and created a reflection in post.
Behind the scene:
A few bts shots show the lighting set up for the black option.
Thanks for watching